MICE Party was back with a bang! This year’s edition of MICE Party was fully booked! 900 people attended the event that was taken to the next level!

No less than 900 people from the event industry came together to enjoy nice drinks, delicious food and great entertainment in a completely transformed venue. Positive vibes, networking and mostly a whole lot of fun were key. It was the perfect opportunity to see the colleagues outside of work and to discover the Event Lounge, which has recently been completely renovated. The dynamic duo, AKA the MICE Brothers, Erik Wood and Olivier Wauters chose our venue to host their incredible event last Thursday. This edition’s theme was tropical in anticipation of spring and summer. The winter jackets were put away and the sunglasses were taken out!

Love x ELLE Party

With its 15 editions, the ELLE magazine event has become quite an icon. This year’s glamorous Love x ELLE Party took place at the Event Lounge. For an unforgettable evening, the Event Lounge was transformed into the place-to-be of the year that you definitely didn’t want to miss!

The party united everyone who wanted to be a part of a setting inspired by the earthly colours of the savannah. The dress code? “Touch of Africa”. Style, glamour and beauty were the buzz words of the evening. The evening featured live music by Fugu Mango, Mr Raoul K, Attar! and Antilope, and the venue was completely dedicated to festive encounters to create unforgettable memories!

White Rabbit for Makita

In 2017, Makita celebrated its 40th anniversary at the Event Lounge. It chose the agency White Rabbit to organise it and successfully created a delicious combination with every element in our unique venue.

Every little detail was taken into consideration. Remarkable light effects: check. Women on stilts impressively serving out champagne: check. Breathtaking entertainment on stage for the ultimate “wow”- effect: check. And yes … even people swimming above the attendees.

The guests started off the evening with a relaxed reception in the lounge bar area. Countless women with makeup and costumes on stilts were entertaining the attendees. After this, they all entered the main room and were wowed by many jaw-dropping presentations and entertainment. Our technical partner GSP2 took care of all of the lights and effects to make it an even more special night. Between that and the finger-licking good food by J&M Catering, there wasn’t any time for boredom. The atmosphere was incredible, and the laughter was contagious. The concerts and DJ made the night even more swinging than it already was!

Reveal Citroën DS7 Crossback !

On the 18th of July, Citroën organised an ultra-exclusive event at the Event Lounge. 200 people were invited to come and discover a preview of the brand-new Citroën DS7 Crossback, the new SUV designed by DS. The brand promises luxury, beautiful materials and extensive customisation options. But those who are most eager will have to be patient – the new Crossback will only be available on the market from January 2018.

Of course, it is no coincidence that Citroën chose the Event Lounge for its big ‘reveal’. After all, the car wants to portray a luxury image, which fits in very well with the Event Lounge. The reception and presentation took place in the Lounge Bar, which was fully refurnished last summer. The modern and elegant decoration of the room perfectly reflects the spirit of the new Crossback.

Whatever you have in mind, the Event Lounge will do everything possible to make it happen and turn your event into an unforgettable experience.

Fujitsu World Tour 2017

For the 2nd year running, Fujitsu has chosen the Event Lounge to host its Fujitsu World Tour in Belgium. With over 14,000 experts from 6 continents (20 countries), the Fujitsu World Tour is the biggest roadshow of its kind. One thing is certain, if you’re a technology fan this is the event of the year you don’t want to miss.

This year’s theme is ‘Human Centric Innovation: Digital co-creation’, or human-centred innovation. The aim is to empower people to build a better and more connected society.

The programme was packed with seminars, workshops and exhibitions. Thanks to the versatility of the studio, it was possible to create two distinct spaces, where you could let your creativity run wild. After the seminar in Convention 1, which was attended by 400 people, an exhibition was held in the Cocktail Area. Fujitsu was able to introduce its technological novelties to a 400-strong audience. Guests were also able to take part in workshops held by experts from across the globe.

To keep everyone’s mind focused, Fujitsu hired accredited caterer Chef Chez Soi. He spoiled guests all day long and finished off the event with closing drinks in the exhibition space. Another edition brought to a wonderful conclusion.

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